Fundraising Readiness Assessment
Evaluate your startup's readiness to raise venture capital with timing indicators, metrics benchmarks, team assessment, and market analysis
The Readiness Assessment workflow helps you determine if your startup is ready to raise venture capital. This systematic evaluation covers timing, metrics, team, and market factors to help you make an informed decision about when to start fundraising.
Overview#
| Property | Value |
|---|---|
| Components | 4 (Timing, Metrics, Team, Market) |
| Tier | Free |
| Typical Duration | 1-2 weeks for assessment |
| Best For | Pre-seed through Series A founders |
Outcomes#
A successful readiness assessment delivers:
- Clear understanding of your current position
- Identification of gaps to address before fundraising
- Realistic timeline for raise preparation
- Benchmarks to discuss with potential investors
- Action plan to improve fundability
The Readiness Scorecard#
Rate yourself on each dimension (1-5) to calculate your overall readiness:
┌─────────────────────────────────────────────────────────────┐
│ FUNDRAISING READINESS │
├─────────────────────────────────────────────────────────────┤
│ TIMING (25%) │ Score: __/5 │ Weight: __/25 │
│ METRICS (30%) │ Score: __/5 │ Weight: __/30 │
│ TEAM (25%) │ Score: __/5 │ Weight: __/25 │
│ MARKET (20%) │ Score: __/5 │ Weight: __/20 │
├─────────────────────────────────────────────────────────────┤
│ TOTAL SCORE: __/100 │
│ │
│ 80+: Ready to raise │
│ 60-79: Address gaps first │
│ <60: Continue building before raising │
└─────────────────────────────────────────────────────────────┘
Dimension 1: Timing Indicators (25%)#
Financial Runway#
| Score | Runway Remaining |
|---|---|
| 5 | 12+ months |
| 4 | 9-12 months |
| 3 | 6-9 months |
| 2 | 3-6 months |
| 1 | < 3 months (danger zone) |
Best Practice: Start fundraising with 9+ months of runway. Raising takes 3-6 months on average.
Business Momentum#
| Score | Indicator |
|---|---|
| 5 | Revenue growing 20%+ MoM consistently |
| 4 | Revenue growing 10-20% MoM |
| 3 | Stable revenue or strong user growth |
| 2 | Flat metrics with clear path to growth |
| 1 | Declining metrics |
Market Timing#
| Score | Indicator |
|---|---|
| 5 | Hot market, investors actively seeking deals |
| 4 | Active market with recent comparable raises |
| 3 | Normal market conditions |
| 2 | Cooling market, investors cautious |
| 1 | Bear market, funding very difficult |
Timing Checklist#
- Have you achieved a significant milestone since last raise?
- Is your growth trajectory compelling (up and to the right)?
- Do you have a clear use of funds for next 18-24 months?
- Are you in a mental state to handle 3-6 months of rejection?
- Is your co-founder team aligned on terms and dilution?
Dimension 2: Metrics Benchmarks (30%)#
Stage-Specific Benchmarks#
Pre-Seed ($500K-$2M raise):
| Metric | Target |
|---|---|
| Problem validation | Customer interviews completed |
| MVP | Working prototype |
| Early users | 10-100 beta users |
| Revenue | $0-$10K MRR (nice to have) |
Seed ($2M-$5M raise):
| Metric | Target |
|---|---|
| Product | Launched, users engaged |
| Revenue | $10K-$100K MRR |
| Growth | 15-20% MoM |
| Users | 500-5,000 active |
| Retention | D30 > 20% |
Series A ($10M-$20M raise):
| Metric | Target |
|---|---|
| Revenue | $100K-$500K+ MRR |
| Growth | 15-20% MoM sustained |
| Net Revenue Retention | >100% |
| CAC Payback | <12 months |
| PMF Score | >40% |
Metrics Assessment#
1// Calculate metrics readiness score
2function assessMetrics(stage: 'pre-seed' | 'seed' | 'series-a', metrics: Metrics) {
3 const benchmarks = {
4 'pre-seed': {
5 mrr: { target: 0, weight: 0.1 },
6 users: { target: 50, weight: 0.3 },
7 interviews: { target: 30, weight: 0.4 },
8 mvpComplete: { target: true, weight: 0.2 },
9 },
10 'seed': {
11 mrr: { target: 30000, weight: 0.3 },
12 growth: { target: 0.15, weight: 0.3 },
13 retention: { target: 0.20, weight: 0.2 },
14 users: { target: 1000, weight: 0.2 },
15 },
16 'series-a': {
17 mrr: { target: 200000, weight: 0.25 },
18 growth: { target: 0.15, weight: 0.25 },
19 nrr: { target: 1.0, weight: 0.25 },
20 cacPayback: { target: 12, weight: 0.25 },
21 },
22 };
23
24 // Score against benchmarks
25 // Return weighted score out of 5
26}Metrics Checklist#
- Do you know your core metrics (MRR, growth, retention)?
- Can you explain your unit economics (CAC, LTV)?
- Do you have a metrics dashboard investors can review?
- Can you show month-over-month trends?
- Are your metrics in line with stage benchmarks?
Dimension 3: Team Assessment (25%)#
Founder Evaluation#
| Factor | Score 5 | Score 3 | Score 1 |
|---|---|---|---|
| Domain expertise | 10+ years in space | Some relevant experience | New to the space |
| Technical ability | Can build core product | Can guide technical team | Need to hire tech lead |
| Previous startup | Successful exit | Startup experience | First-time founder |
| Network | Strong investor/advisor network | Some connections | Building from scratch |
| Commitment | Full-time, all-in | Full-time | Part-time |
Team Composition#
Ideal founding team:
- Technical co-founder who can build the product
- Business co-founder who can sell and fundraise
- Domain expertise in your target market
- Complementary skills with low overlap
- Previous working relationship
Team Gaps Analysis#
| Role | Status | Priority |
|---|---|---|
| CEO/Business | [ ] Filled | Critical |
| CTO/Tech | [ ] Filled | Critical |
| First Engineer | [ ] Filled | High |
| Design | [ ] Filled | Medium |
| Sales/Marketing | [ ] Filled | Medium |
Team Checklist#
- Do you have a technical co-founder (or equivalent)?
- Is your team full-time and committed?
- Do you have relevant domain expertise?
- Can you articulate why this team will win?
- Have you worked together before?
Dimension 4: Market Analysis (20%)#
TAM/SAM/SOM Framework#
┌─────────────────────────────────────────────────────────────┐
│ │
│ ┌─────────────────────────────────────────────────┐ │
│ │ TAM: $50B │ │
│ │ Total Addressable Market │ │
│ │ (Everyone who could use your product) │ │
│ │ │ │
│ │ ┌─────────────────────────────────────┐ │ │
│ │ │ SAM: $5B │ │ │
│ │ │ Serviceable Addressable Market │ │ │
│ │ │ (Realistic target segment) │ │ │
│ │ │ │ │ │
│ │ │ ┌─────────────────────────┐ │ │ │
│ │ │ │ SOM: $500M │ │ │ │
│ │ │ │ Serviceable Obtainable │ │ │ │
│ │ │ │ (What you can capture) │ │ │ │
│ │ │ └─────────────────────────┘ │ │ │
│ │ └─────────────────────────────────────┘ │ │
│ └─────────────────────────────────────────────────┘ │
│ │
└─────────────────────────────────────────────────────────────┘
Market Size Requirements#
| Stage | Minimum SAM |
|---|---|
| Pre-seed | $1B+ |
| Seed | $2B+ |
| Series A | $5B+ |
Competitive Positioning#
| Factor | Strong | Weak |
|---|---|---|
| Differentiation | Clear, defensible moat | Me-too product |
| Timing | Market tailwinds | Market headwinds |
| Competition | Fragmented or no dominant player | Well-funded incumbent |
| Entry barriers | Creating barriers | Low barriers |
Market Checklist#
- Is your market large enough ($1B+ SAM)?
- Can you articulate your differentiation?
- Do you understand your competitive landscape?
- Are there market tailwinds working in your favor?
- Can you explain why now is the right time?
Overall Assessment#
Interpreting Your Score#
80-100: Ready to Raise
- Strong position across all dimensions
- Begin fundraising preparation immediately
- Focus on materials and targeting
60-79: Address Gaps First
- Solid foundation but clear gaps
- Spend 1-3 months strengthening weak areas
- Consider bridge funding if runway is short
40-59: Continue Building
- Significant gaps in readiness
- Focus on product-market fit and metrics
- Revisit assessment in 3-6 months
<40: Not Ready
- Major work needed before fundraising
- Focus on fundamentals (product, users, revenue)
- Consider alternative funding (bootstrapping, grants)
Action Plan Template#
1## Fundraising Readiness Action Plan
2
3### Current Score: __/100
4
5### Priority Gaps (address before raising):
61. [Gap 1] - Action: [Specific steps]
72. [Gap 2] - Action: [Specific steps]
83. [Gap 3] - Action: [Specific steps]
9
10### Timeline:
11- Month 1: [Focus area]
12- Month 2: [Focus area]
13- Month 3: [Begin fundraising prep / Re-assess]
14
15### Key Milestones:
16- [ ] [Milestone 1] by [Date]
17- [ ] [Milestone 2] by [Date]
18- [ ] [Milestone 3] by [Date]Recommended Agents#
| Phase | Agent | Purpose |
|---|---|---|
| Metrics | analytics-expert | Metrics tracking and dashboards |
| Financials | financial-expert | Unit economics analysis |
| Market | research-expert | TAM/SAM/SOM analysis |
| Strategy | strategy-expert | Positioning and timing |
Deliverables#
| Deliverable | Description |
|---|---|
| Readiness scorecard | Scored assessment across all dimensions |
| Gap analysis | Identified weaknesses with priorities |
| Action plan | Specific steps to improve readiness |
| Metrics dashboard | Current state of key metrics |
| Market analysis | TAM/SAM/SOM with sources |
Best Practices#
- Be honest with yourself - Investors will find gaps anyway
- Talk to investors early - Get feedback before formally raising
- Focus on fundamentals - Product and customers first
- Build relationships - Start networking before you need money
- Know your numbers - Investors expect you to know your metrics cold
Common Pitfalls#
- Raising too early - Without traction, terms will be unfavorable
- Raising too late - Running out of runway limits options
- Overestimating market size - Unrealistic TAM damages credibility
- Underestimating timeline - Fundraising takes longer than expected
- Not knowing your metrics - Instant credibility killer
When NOT to Raise#
Consider alternatives to VC if:
- Market is too small for VC returns
- You want to maintain control
- Business can be profitable quickly
- You're not ready for VC expectations
- Lifestyle business is the goal
Related Workflows#
- Materials Preparation - Build your pitch deck
- Investor Targeting - Find the right investors
- Product-Market Fit - Validate PMF first
- Metrics Dashboard - Track your numbers